



About Xtreme Detail
PRECISION POLISHED AND COATED
When Karn, the heart behind Xtreme Auto Detailing, approached us, he had a vision for a fresh and modern identity. With over two decades of legacy in the Fraser Valley, Karn’s passion for auto detailing deserved a brand as exceptional as his work. Together, we reimagined Xtreme Auto Detailing, infusing it with a contemporary vibe while staying true to its roots.
From the logo that now speaks volumes to the revamped web presence and business assets, every detail was crafted with care. Xtreme Auto Detailing is now ready to shine even brighter, reflecting Karn’s commitment to precision and passion in every mobile detailing service.
My Role
CREATIVE DESIGNER & DEVELOPER
Brand Design
& Brand Development
Web Design
& Development
Graphic Design
& Print Marketing
Multi-media
Content Creation


A Brand Redesign
POLISH, POISE AND PERFECT RESULTS
In 2024 we rebuilt the XA Detailing brand with a modern, standout identity rooted in their reputation as the #1 mobile detailing service in BC. The new badge-style logo features a crown and car silhouette, supported by five stars that reflect their flawless customer reviews. This visual system was applied across wraps, business cards, social assets, and a refreshed website to create a cohesive, professional, and instantly recognizable brand.
Responsibilities (short-list):
Designed the new crown-and-car badge logo with five-star symbolism
Developed the updated brand identity, colors, and typography
Created vehicle wrap concepts, business cards, and print assets
Designed and built the refreshed website and digital presence
Produced social media templates and visual strategy
Ensured consistency across all brand and marketing materials
Web Design & Development
CONVERTING CURIOSITY INTO BOOKED CLIENTS
I designed and developed a modern website for XA Detailing with a strong focus on usability, visual appeal, and smooth customer flow. The site features interactive car models that reveal services on hover, streamlined appointment booking, and integrated third-party systems for payments, scheduling, and operations. Every element was built to elevate the brand experience while making it easier for customers to explore services and book instantly.
Responsibilities Short-list:
Designed and developed the full website from layout to launch
Integrated third-party systems for booking, payments, and operations
Built interactive hover-based service showcases using car model graphics
Created a clean user journey from service browsing to appointment booking
Optimized performance, mobile responsiveness, and on-page SEO
Aligned all web visuals with the new brand identity
Digital & Traditional Marketing
MULTI-CHANNEL MARKETING ASSETS
I produced a full suite of digital and traditional marketing materials to amplify XA Detailing’s new identity across every touchpoint. This included business cards, flyers, promotional videos, photo assets, and polished before-and-after visuals that showcased the quality of their detailing work. Each piece was designed for clarity, impact, and consistency, helping the brand stand out online and in person.
Responsibilities Short-list:
Designed business cards, flyers, and print-ready marketing materials
Produced videos, photos, and before-and-after visuals for promotions
Created digital assets for social, web, and advertising campaigns
Developed cohesive templates for ongoing content creation
Ensured brand consistency across all physical and digital channels

